qream logo

Viber's bold move to stand out in the B2B arena

Client

Rakuten Viber

Service

Website Production, Creative Marketing Partnership

Year

2020-2025

Rakuten Viber
Rakuten Viber
Rakuten Viber

Futuristic brand refresh to emphasize

positioning super app

Viber for Business is a major player in the messaging marketing industry. It wanted to be associated with the future and elegance. We showcased their brand icons through glass to reveal the energy inside and updated their colors slightly. Dark purple became the primary color for the B2B brand.

Brand consistency is

a gamechanger

Our mission was to create a unified presence that not only showcases Viber’s for Business innovation but also connects effortlessly with the audience. We changed the presentation, and designed various assets: social media covers, slides, LinkedIn GIFs, videos, and animations.

Rakuten Viber
Rakuten Viber
Rakuten Viber

Ditched visual clichés for the new Coralogix's cyber brand